Negotiating Renewals and Upsells Like a Boss

An online on-demand course for Account Managers who want to master the art of negotiations, secure renewals, and uncover high-value upsell opportunities.
Lifetime access to the program.
Immediate tools to transform your renewals.
Certificate of completion once finished.
Master you renewals
Smarter Negotiations, Stronger Results
What You’ll Learn in the Course:
01
Proven Playbooks:
Leverage time-tested negotiation tactics to close renewals and maximize upsell opportunities.
02
Tailored Client Strategies:
Learn how to align your offers with your client’s biggest priorities and goals.
03
Revenue-Driving Techniques:
Turn every conversation into a chance to grow your accounts and strengthen relationships.
04
Negotiation Mastery:
Build the confidence and skill to lead high-stakes discussions with clarity and impact.
Turn Negotiations into Opportunities for Success
By completing our Negotiating Renewals and Upsells Like a Boss, you’ll:
Lead renewal discussions that build trust and reinforce partnerships.
Secure upsells seamlessly and without unnecessary delays.
Identify growth potential early and act strategically.
Position yourself as an expert negotiator and trusted client partner.
ACCESS THE COURSE TODAY
Master the Art of Renewal and Upsell Negotiations
This online on-demand course gives you with the skills, strategies, and confidence to navigate high-stakes negotiations and drive account growth:
01
Assessing Client Engagement and Opportunities
Assessing Client Engagement and Opportunities

Evaluate client relationships with the ALIGN framework
Identify areas to strengthen trust and uncover growth potential.

02
Mapping Stakeholders and Strengthening Relationships
Mapping Stakeholders and Strengthening Relationships

Understand key decision-makers and their roles in your accounts.
Gather insights to address risks and build deeper connections.

03
Spotting the Right Opportunities
Spotting the Right Opportunities

Apply the REAL framework to prioritize renewal and upsell efforts.
Recognize and focus on opportunities that align with client goals.

04
Creating a Strategic Account Plan
Creating a Strategic Account Plan

Develop plans that are clear, actionable, and client-focused.
Proactively track risks and align your internal team for success.

05
Negotiating with Confidence and Clarity
Negotiating with Confidence and Clarity

Use interest-based techniques to drive win-win outcomes.
Avoid common pitfalls and create long-term client value.

Real Results from Account Managers Like You
Helped Me Tackle Tough Client Conversations with Confidence
AMplify reignited my passion for Account Management. Its tools helped me plan strategically and confidently handle challenging situations. In a recent review, I used AMplify techniques to navigate a client’s restructuring, gaining insights that deepened our partnership."
Kristy Devantier
Director, Account Management, WorkerBee.TV
Provides the Support and Tools Every People Leader Needs
AMplify is a game-changer for people leaders like me. The supportive community and exceptional resources have saved me countless hours, especially with ready-to-use templates that my team relies on. It’s been transformative for my personal growth and my team’s success."
Joanna Hagelberger
Vice President, Customer Success, Rhoads Online Institute
I Secured Two Early Renewals Thanks to AMplify
AMplify gave me clear steps to refine my account strategy. These insights led to two early renewals, and I’m now revamping my annual strategic planning process to deliver even greater results in the coming year."
Rachel Senor
Vice President, Account Strategy, OHO Interactive
JOIN AMPLIFY TODAY
Your Investment in Success
Every missed negotiation is a missed opportunity. Choose from the options below and start mastering your renewals today.
Program only
$249
On-demand
Includes
Negotiating Renewals and Upsells like a Boss Program
Templates
Tools
Lifetime access
Certificate of completion once finished
Community
Members-only AMplify forum
Access to our full library of recorded courses
Access to all online live courses
Access to all virtual events
Template Library
Who is it for?
For account managers who want to master their renewals, while getting a preview of AMplify.
AMplify Membership
$998 /year

Community
Members-only AMplify forum
Access to our full library of recorded courses
Access to all online live courses
Access to all virtual events
Template Library
Who is it for?
For account managers who need tools, resources, and ongoing learning to stay competitive.
Meet your Instructor:
Alex Raymond
Founder of AMplify and former CEO of Kapta, Alex Raymond is a recognized authority on Account Management and negotiation strategies.

With experience coaching hundreds of companies and thousands of Account Managers, Alex shares actionable techniques to secure renewals, close upsells, and foster long-term client partnerships.

His straightforward, results-driven approach aligns perfectly with the course’s focus on confident, client-centered negotiations that deliver measurable success.
Let´s connect on
Become a Renewals Expert Today
Secure renewals, close upsells, and strengthen client partnerships with every conversation.
sign up today
Earn your clients’ trust, drive measurable growth, and take your career to the next level.